Sounds like they will do a limited run of 50, and hold off until they have 950 of the chips to do the remaining run. It'll give some lead time into fixing any potential problems, and begin the first shipment of say 30 or 40 players to the beta.. err customers. This production run will probably be the "funky button" run that was mentioned. If the run completed today or tommorow maybe in a couple of days there will be an email going out to solicit orders, and shipments going out next monday.
This is all conjecture. ;)
Calvin