Well,

I never commented on the Gel lenses as I wasn't sure what everyone was getting at. I assume these Gels are essentially a thin sheet of plastic that you put behind the clear or smoke lens? If this is the case, why don't you sell the Gel sheets separately? You could drop the price on them. I think that's what's keeping people from purchasing them. If I could buy 1 $30 or $35 smoke/clear lens, then use it with 4 or 5 $10 gel sheets I'd be much more interested.

$90 for 3 is just too much. I bought the Neon Red lens and I've been very happy with it (I haven't taken it out in 2 months), but I would have had a VERY hard time justifying the price without the 'special effect' around the edges. (That said I'm probably going to purchase a light blue, a smoke and a clear lens over the next few months)