Evil Dead was not a college film. It was an independently produced feature film, and had nothing to do with college.
While I can't find an official Sam Raimi website (not even a Renaissance Pictures one),
Bruce Campbell's consistently calls him ``Ash''. And Bruce wasn't just an actor in the films, he and Sam Raimi are old friends, Bruce was important in funding the first
Evil Dead film, and was an executive producer on it.
And while I don't own a copy of
Evil Dead, I don't believe I would
ever believe the back of a tape box. They're very often just wrong.
So there.